Topics
Entrepreneurship & the CEO
- Core entrepreneurial competencies
- How to prepare for the role of CEO
- Evaluating opportunities
Creativity & Ideas
- How do you spot a good idea?
- What to do with a good idea when you have one
- Managing the Creative Process
- Harnessing Creativity in the Organization
Creating Value for Your Customers
- Who is your customer?
- Understanding what customers value
- The Four Laws of Opportunity
Financing and Growth
- Financing sources and options
- Working with professional investors
- Entrepreneurial Finance
Raising Capital
- What are Investors Looking For?
- Why do you need a plan? Do you really need one?
- The 2-page Investor Pitch Document
- Crafting and Delivering Your Compelling Vision
Product Development
- Managing the product development cycle
- The Four Laws of Opportunity for Product Development
- A disciplined approach